At the beginning of Superbowl XLV, four F-18 fighter jets did their standard flyover, but with the roof closed up on Dallas Stadium, the 100,000+ fans just watched it on the 159ft x 71ft HD screen. Sally Jenkins at the Washington Post, thinks it was a waste of the US taxpayer’s dollars an estimated that it cost $450,000 for the 5 second “beauty shot”.
First off, Ms. Jenkins, ARE YOU NUTS?!? The 5 second “beauty shot” you’re talking about was seen by over 100 million viewers on television along with the fans at the stadium. Secondly, everyone watches the flyover because it starts off the game, it’s not like a moment between quarters or halftime where viewers take a break from the game so you get the undivided attention of hundreds of million of fans. One more thing, a single spot at the superbowl cost roughly $4 million dollars and this doesn’t include the cost to make the commercial, while a flyover be it over the Superbowl or over some random farm in Wisconsin could still be considered a “training exercise” where do you come up with the $450,000 number? You gotta train and fly those planes somewhere, why not the biggest event of the year and more importantly it allows our Arm Forces to do a little promotion of their own without any agressive undertones. I love the Arm Forces and I love the freedom that it provides me, wait a minute, Ms. Jenkins, are you communist? Do you not like having fun?!?
So Rupert Murdoch’s much anticipated and delayed tablet newspaper “The Daily” gets it’s official launch date and that’s Feb 2nd. With this being the first dedicated digital newspaper for a tablet, I wouldn’t be surprised that it gets gobbled up and is the first step towards the end of the printed newspaper. That’s a big statement I know, but think about it, with newspapers dropping like flies and the kids chaining themselves to trees to save them from eventually becoming a bum’s blanket, it’s only logical that Murdoch’s digital newspaper will launch the next wave in how we get our news. I’m an ipad owner and before the ipad, I wasn’t a reader. But I find myself constantly browsing the iBook store or Kindle bookstore because reading has become fun and easy again. I’m not sitting at my desk in front of my computer, I’m laying at the beach being the techie with a book. I’m a sandy nerd I guess. And now I can get my news without the nasty black fingers as well as read books?!? I’ll take that. Anyway, mark this day as my prediction that the printed newspaper is on it’s last days and if you don’t have an iPad or any of the 10 other digital tablets that were shown at CES, you may as well get back under that rock you came from.
With the 2011 Australian Open just underway, Venus Williams played in one of her own designed outfits. If you remember her shiny outfit at the 2010 US Open, this year’s Australian Open was not so much shiny but extremely short! Although she would have normally wear the dress with a pair of “nude” colored shorts, she comments to the press, “so the focus could be put on the dress”, but I’d have to say, if she did wear the “nude” colored shorts, I don’t think anyone would’ve been looking at the dress. Either way, good on ya! Show off what you got, I ain’t mad at ya 😉
Well it was inevitable that this was gonna happen, AT&T’s lockdown on Apple’s iPhone is now over . Verizon officially announced it’s finally getting the iPhone. I wonder how many AT&T customers will ditch them for “the nation’s largest cellular network”. Well I’ve been with AT&T since 87′ which is crazy that I’ve managed to not want to kill myself from all the drop calls especially on those Zack Morris brick phones back in the day so I’m not gonna jump ship just yet, but I know a few that are ready. Overall it’s a great expansion of the iPhone’s domain in the cellular landscape and will only allow Apple’s facetime app to spread to even more users.
Well it’s was a great year for Apple in 2010 and even better in 2011. The darling of the digital revolution has hit a market cap of over $300 billion and running 2nd to Exxon Mobil as the largest U.S. company by market capitalization. In 2010, Apple leaped over Wal-mart and Microsoft last year but still trails Exxon Mobil by roughly $65billion. Not bad for a company that was on the brink of becoming a distant memory in the late 90s. Good thing Apple brought back Steve Jobs, he may be a tyrant but he does know how to get a company back on track!
After 75 years, Kodak’s Kodachrome film has finished it’s long and successful run. Announced last year that Kodak will discontinue the film stock for photographers as professionals have turned in their film based cameras to a digital platform, Kodachrome was was noted for capturing rich color and light in a way that many say cannot be replicated by digital cameras or apps like Hipstamatic and Instagram. It seems like an end of an era, but like everything, it’s time has come. Probably a good thing when you consider the amount of chemicals that go into developing film stock these days.
Oh, I will miss you Kodachrome, but we’ll always have my childhood!